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2006 CPRS (TORONTO) ACE AWARD WINNERS

Strategic Objectives wins the Best of Show award at the 2006 ACE Awards.

The 2006 CPRS (Toronto) ACE Awards was a memorable night for all. Please join us in applauding the following ACE Award winners of 2006!

CPRS (TORONTO) BEST OF SHOW

Strategic Objectives, Cadbury Chocolate Couture Collection Fashion Show

CPRS (TORONTO) BEST CREATIVE PR CAMPAIGN

Strategic Objectives, Cadbury Chocolate Couture Collection Fashion Show

PERSONALITY OF THE YEAR

  • Toronto Hydro PR Student of the Year
    Victoria Procunier, Seneca College
  • PR Professional of the Year
    Deborah Weinstein and Judy Lewis, Strategic Objectives
  • CPRS (Toronto) Mentor of the Year
    Janet Wile, APR, Director, Communications Siemens Milltronics Process Instruments Inc.
  • CPRS (Toronto)Volunteer of the Year Award
    Ian Ross, Chair, Marketing and Promotions, CPRS (Toronto)
  • Young PR Professional of the Year
    Karla Briones, Temple Scott Associates

GENERAL CONSUMER AWARDS

  • Sports, Arts, Entertainment Campaign of the Year

    Bronze:
    High Road Communications, Justin Creally
    Creating a Halo 2 Pop Culture Phenomenon

  • Product Brand Development Campaign of the Year

    Silver:
    APEX Public Relations, Ellen Leesti
    Kellog Canada - William Shatner gets a New Job

    Silver:
    Fleishman-Hillard Canada, Sheri Goulet
    McCain Foods Canada Potato Facts Marketing Communications

    Bronze:
    Harbinger Communications, Lisa Pasquin
    Vaseline Intensive Care Lotion – Fight the Canadian Touch Deficit

    Bronze:
    Strategic Objectives, Judy Lewis
    Cadbury Adams Purple Revolution

  • New Product or Service Launch Campaign of the Year

    Silver:
    APEX Public Relations, Erin Hardy
    Sun-Kissed Skin All Year: Jergens Launches Natural Glow

    Bronze:
    Environics Communications, Liz Carson
    Pfizer’s Raising the Bar on Scars: Launch of Polysporin Scar Solution

    Bronze:
    Strategic Objectives, Judy Lewis
    New Trident Splash Canadian Launch

TARGETED AUDIENCE AWARDS

  • Employee Communications Campaign of the Year

    Bronze:
    Astra-Zeneca Canada Inc., Susan Quinn-Mullins
    Planting the Seed: A Corporate Values Launch to Employees

  • Community Relations Campaign of the Year

    Silver:
    Environics Communications, Olivia Yu
    Mastercard Canada’s Campus Education Campaign 2005

    Silver:
    Fleishman-Hillard Canada, Jane Shapiro
    Shred to Get Ahead: The Shred-It North American Community Shred Toolkit

PUBLIC SECTOR AND PUBLIC SERVICE AWARDS

  • Public Sector Campaign of the Year

    Bronze:
    Region of Peel, Amie Miles
    Watersmart: Smarter Today – Water Tomorrow

  • Nonprofit Campaign of the Year

    Bronze:
    FACE, April Rutka
    FACE of Fashion – Helping FACE Help Families

TACTICAL AWARDS

  • Best Use of Internet

    Silver:
    iStudio, Brandy Fleming,
    iStudio Holiday Guide

  • Best Use of Special Events

    Gold:
    Strategic Objectives, Judy Lewis
    Cadbury Couture Collection Fashion Show

    Silver:
    Argyle Rowland Communications, Daniel Tisch
    Ontario Ministry of Agriculture Food – Agri-Food Innovation Forum

    Silver:
    Environics Communications, Josh Cobden
    GM Canada – Pontiac Ice Maze

    Bronze:
    GCI Group, Kristin Gable
    Mattel Canada – Barbie in Bloom: The Launch of Barbie Fairytopia

  • Best Use of Print/Publications

    Bronze:
    AstraZeneca Canada Inc., Susan Quinn-Mullins
    Our Success Plan: The Story Behind AstraZeneca Canada’s New Strategic Direction

INDUSTRY MARKET AWARDS

  • Healthcare Campaign of the Year

    Bronze:
    Courtney Rainey Group, Heather Grant,
    Shering Canada – Announcing Health Canada’s Approval of Remicade for Ankylosing Spondylitis

    Bronze:
    Fleishman-Hillard, Charles Muggeridge,
    Boehringer Ingelheim Canada Pfizer Canada – Chronic Obstructive Pulmonary Disease: A National Report Card

Sponsors of the 2006 CPRS (Toronto) ACE Awards include: CCNMatthews (Proud Platinum Sponsor), AVW-TELAV Audio Visual Solutions, Bowdens, The Canadian Press, News Canada, Torchia Communications, FPInformart

 



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