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Dave Scholz, Executive Vice President, Leger Marketing and Carolyn McGill, President and CEO, CNW Group presented on Canadian consumer and PR practitioner social media use on October 27, 2011. Data includes results from 2009 & 2011, with a consumer statistics updated as of October 27, 2011. Follow @Dave_Scholz & @CarolynDavidson
Press play beneath the slides to hear the audio. The screen can be enlarged in the bottom right corner. (Slides in PDF)
Related
- October 2011 PD: Social Media Reality Check 2011 by Cora Timofte (New Perspectives blog)